On-Demand Video

Splunk Supplier Briefing

May 5, 2020 Now Your Desk!

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Due to increased global regulation, demand for SIEM (Security Information & Event Management) solutions are at an all time high. This enables the market leader, Splunk, to price their products at a premium and force price increases on their customers. This presentation takes a deep dive into the main factors, including two new pricing models, that are shaping Splunk’s go-forward sales strategy and ways buyers can combat them using best practices observed by ClearEdge.

Key Learning Objectives:

  • Key current financial and current events, such as regulation, that are shaping the SIEM industry
  • Updates on the motivating factors and incentives for Splunk sales reps
  • Risks with each new Splunk pricing model and how they make demand forecasting difficult for buyers
  • Best practices to win against Splunk and viable alternatives to consider in your next SIEM deal


Will Anderson

Analyst II

Will joined the company in 2018 and works in the software practice with a focus on IBM and Splunk. Before that, he ran a retail business. Will attended Babson College and hold a B.S. in Business Management with a concentration in Finance and Real Estate. He enjoys baseball, squash, tennis, skiing, travel and foreign languages.