|Originally Aired May 30, 2019||1pm EST||Your Desk!|
Adobe continues to enhance their product portfolio while retaining a committed customer base. Their move to subscription-based licensing has boosted revenues while reducing buyer options. This briefing will explore Adobe’s Enterprise Term License Agreement (ETLA), including the top four challenges customers face when negotiating with Adobe and how to best prepare and combat them.
Tanya brings over a decade of IT strategy and consulting expertise to the ClearEdge Client Engagement Team. Previously, she served as Project Manager at BBK Worldwide, where she ran the consultant services department and led the company’s first global research team dedicated to guiding Fortune 500 client business initiatives by providing market intelligence. As a Principal Analyst at ClearEdge, Tanya oversees the firm’s Enterprise Software Practice and specializes in Oracle, Adobe, and SAP. She holds a Bachelor of Science in Business Administration from Northeastern University, with a concentration in International Business and Marketing.